Created to help you thrive on your wellness journey. - Elizabeth. Sweetened with coconut sugar. The Purely Story: I started Purely Elizabeth in 2009. As a certified holistic nutrition counselor, I believe that nutritious food has a powerful effect on the body. When you eat better, you feel better. It's that simple. But it wasn't that simple - when I looked around at grocery shelves, the options were limited for nourishing food that people would actually enjoy. So I set out to create products that didn't have a tradeoff between nutritious ingredients and culinary taste. I wanted to create an effortless, enjoyable experience so that I could help people thrive on their wellness journey. Enjoy, Sweetened with coconut sugar. Plant-Based protein. Chickpea: A versatile legume with a mild, nutty flavor. Coconut Sugar: An unrefined and sustainably sourced sugar. Chia: A superfood seed with omega-3 fatty acids. Pea Protein: A plant-based protein derived from split yellow peas. Crafted in 2009 by Elizabeth Stein, Certified Holistic Nutrition Counselor. Certified B Corporation.