Grass fed. Choose to be iconic. Iconic choices, Iconic life. At Iconic, we believe that smart choices make an icon so we've worked hard to create a protein solution that doesn't just do the job, it tastes good while doing it. We source premium grass-fed protein from Ireland and blend with high quality ingredients to make flavors you'll dream about. Our protein will work as hard as you do. Iconic bodies are made here. Silky smooth and perfectly creamy, our Vanilla Bean is the perfect compliment to your morning, day, or night. Use Iconic protein powder in smoothies; baked goods; recipes. Truly grass fed. Complete protein.