Great whole multigrain taste. Made with brown rice. No wheat added. Gluten free (Made in a plant that also produces wheat products; contains less than 100 parts per million of gluten). 0 g Trans fat. Mr. Krispers Rice Krisps were created by a fusion of cultures: tempting taste sensations from the West, fused with traditional rice snacks from the East. Asian cultures have been enjoying the health benefits of rice snacks for thousands of years. Now, Mr. Krispers is bringing this great tasting multigrain snack to you! Mr. Krispers are made from California Brown Rice and other whole grains, which will help you add fiber to your diet. Brown rice also gives them their extra Krispyness! Mr. Krispers are naturally cholesterol free, and they're baked not fried, for your healthy lifestyle! Rice Krisps are perfect for dipping, topping, or snacking right from the bag. Enjoy Mr. Krispers at your next party, as a mid-day snack or anytime! All natural ingredients. No bioengineered ingredients. Product of U.S.A.