Tasting Notes: Balanced, tart plum, brown sugar. Single origin. Commitment to Craft: When Alfred Peet opened his first coffee shop in Berkeley, CA in 1966, he ignited a revolution that changed the expectations of American coffee drinkers. We've never stopped following his example, using only the world's finest coffees, and expertly roasting to exacting standards to achieve the richest, most flavorful cup. Sourcing with Impact: The coffee you buy can impact the welfare of the people and planet. Peet's is actively engaged in driving positive impact in communities where our coffees are grown. Freshness You Can Fact Check: Freshly roasted coffee means a more flavorful cup. We print the roast date on each and every bag, so you know you are enjoying the freshest coffee possible. Single Origin Coffees: Our longstanding relationships with farmers across the globe allow us access to the world's finest and rarest coffees. Each time you brew a Peet's single origin coffee, you'll delight in the singular flavors from the most celebrated regions. Costa Rica: Perched on the shoulders of the Poás Volcano, Finca La Hilda is the pride of our longtime partners, the Vargas family of farmers, known for their impressive quality and progressive practices.