Keurig genuine K-cup pods. Incomparable Organics. To be considered by Peet's, an organic coffee must not only pass USDA organic certification; it must meet our own exacting standards for quality and taste. Our deep commitment to the cup always means coffees of exceptional flavor, including the finest organic coffee you can brew. Alma de la Tierra is Spanish for soul of the earth, and the "soul" of this coffee is found in the high-altitude regions of Latin America, where we work with the finest organic farms from Guatemala to Columbia. Commitment to Craft: When Alfred Peet opened his first coffee shop in Berkeley, CA in 1966, he ignited a revolution that changed the expectations of American coffee drinkers. We've never stopped following his example, using only the world's finest coffees, and expertly roasting to exacting standards to achieve the richest, most flavorful cup. Sourcing with Impact: The coffee you buy can impact the welfare of the people and planet. Peet's is actively engaged in driving positive impact in communities where our coffees are grown. Keurig Genuine K-Cup Pods: Only Genuine K-Cup pods are optimally designed by Keurig for your Keurig coffee maker to deliver the perfect beverage in every cup. To learn more, visit Keurig.com/GenuineK-CupPod. Recyclable (Not recycled in all communities) K-Cup pods. Peel, empty, recycle. Peel: Starting at puncture, peel lid and dispose. Empty: compost or dispose of grounds. (Filter can remain). Recycle: Check locally (Not recycled in all communities) to recycle empty cup. Visit Keurig.com/recyclable to learn more.