Rich in whole grain to help reduce the risk of heart disease! Diets rich in whole grain foods and other plant foods and low in total fat, saturated fat, and cholesterol, may help reduce the risk of heart disease and certain cancers. No trans fat. Double wrapped for freshness. Not a reduced calorie food. Oroweat Sugar Free Bread is the ultimate bread to meet both your desired tastes and health needs. Our bakers took the delicious taste of Oroweat whole wheat bread and made it sugar free! Now, your whole family can enjoy great tasting bread that is both sugar free and 100% whole wheat. And, of course, like all Oroweat breads, our Sugar Free bread contains no hydrogenated oil or trans fat. Each loaf of Oroweat bread is baked slower and longer for the ultimate in flavor and texture. It's how we've been baking our bread since 1932 and it's still how we bake it today. Maybe that's why Oroweat is Bread Perfected.