Toasted brown rice cereal. Whole grain brown rice. Goodness of a simple grain. Per 1 Cup Serving: 110 calories, 0 g sat fat (0% DV), 180 mg sodium (8% DV), 1 g sugars. kelloggs.com. 100% whole grain: 28 g or more per serving. Eat 48 g or more of whole grains daily. Snap! Crackle! Pop! Gluten-free goodness. Now everyone can enjoy the delicious simplicity of this classic breakfast favorite. Kellogg's Rice Krispies Gluten Free cereal is made in a separate specialized facility, so you'll feel good knowing each and every batch is tested to guarantee it's gluten free. Simple grains of rice. Simply prepared. Share the fun of Rice Krispies. It's the only cereal that talks to you! Snap! Crackle! Pop! will be there every time you pour a bowl. So share the fun and flavor you've always loved with your family. Snap! The oldest of the group. This take charge guy's main goal is to bring fun to everyone's morning. Crackle! This middle child likes to clown around and play practical jokes on his brothers. Pop! He's easy to love and he's always ready to have a good time. Love your cereal. Visit loveyourcereal.com. Kellogg's cereal and 1 cup of milk gives kids the calcium, vitamin D and potassium their bodies need, and it's also a good source of protein. Find more fun and recipes at ricekrispies.com. Visit kelloggs.com. Please recycle. kelloggs.com/ourfuture. 100% recycled paperboard. Paper box. Plastic Bag: Recycle if clean & dry. Store drop-off. how2recycle.info.