Whiter teeth. Fresher breath. Dentist recommended. Non GMO Project verified. Nongmoproject.org. USDA Organic. Organic Certifications by Organic Certifiers. What is Brushing Rinse: A pre-rinse or a rinse to brush with to clean your whole mouth. What is the Pristine Protocol: The 3-Step system for your best mouth ever! The Pristine Protocol: Step 1: BR Organic Brushing Rinse: Pre-rinse to refreshingly clean your whole mouth. 2. BR Organic Toothpaste: Brush to whiten teeth and freshen your breath while loving your enamel. Step 3: BR On-Demand Tooth Polish: Sprinkle on top of BR Toothpaste as needed to get your teeth their pearly whitest. Toxic Morning Mouth: While we sleep at night our bodies are in cleanse cycle and our saliva doesn't circulate. Consequently, we wake up with a mouthful of bad oral bacteria and not the best breath. Rather than swallow this bacteria with your first drink of water, spit it out and swish with the rinse for 60 seconds while you do other morning activities. Your mouth and your body will thank you. It words for whiter teeth fresher breath removes bad breath germs + It's clean free of alcohol glycerin fluoride sodium lauryl sulfate. You are beautiful. 100% satisfaction guaranteed. Never tested on animals. BPA free packaging. Vegan. Community giving. Please recycle. www.essentialoxygen.com. Made in USA.